SaaS/B2B Tech
Content Marketing
Copywriting
Content Strategy

Flock Messenger

Content marketing and copywriting

for B2B messenger app.

Summary

My Role

Led content marketing strategy and cross-functional copywriting as part of a distributed GTM team in Boston and Mumbai.

Email Eddie

Projects

Homepage Copy

Fresh copy to showcase Flock’s versatility as an enterprise tool.

Enterprise Page

New page to support C-suite conversions from the homepage.

eBook

Building remote teams eBook to drive HQL acquisition.

eBook

Workplace collaboration eBook to drive HQL acquisition.

eGuide

TOFU pillar on remote work to drive C-level HQLs through the funnel.

Product Overview

Infographic for sharing on social media and sales channels.

Security Overview

Security and privacy doc for download and sales enablement.

Onboarding Overview

Onboarding infographic for download and sales enablement.

Blog Posts

Weekly blog posts to drive organic traffic and MQLs.

Case Studies

Customer stories underscoring the true ROI of Flock.

Homepage Copy

Birds of a feather

Flock together

Whether you work with early birds in Boston or night owls in Dubai, Flock keeps your peeps in sync, your goals in check, and your business on track.

Chirp it up in channels

Create 1:1 or group channels for anything worth discussing, from cross-functional projects to company-wide initiatives.

Tackle what’s important

Streamline decision-making and problem-solving in real-time across a single, shared, and secure workspace.

Avoid chaos and clutter

Eliminate discord and distraction caused by messy chats and email threads. Work async to get a better grip on work.

Zero in like a hawk

Flock brings your work into focus without context switching so you keep your eyes on the prize and progress on point.

Meet face-to-face

Verbalize feedback to emphasize a point when text won’t cut it, or share your screen to dive into the details visually.

Share files in a flash

Keep important information flowing safely between internal stakeholders with secure, real-time file sharing.

Collaboration

Gain peace of mind

when your teams align

Growing businesses use Flock to break silos, bridge gaps, and build stronger, more coordinated working relationships.

Sales

Connect your CRM and get alerted when a lead gets qualified. Then drop a GIF in the marketing channel to rejoice.

Marketing

Convert more leads with sales in the loop. Share insights in the shared channel and always be closing.

Finance

Connect with stakeholders in a single channel to tie up loose ends before the quarter-end crunch.

Human Resources

Coordinate upcoming interviews in one channel while you finalize contracts for new hires in another.

Product

Map the perfect product workflow using all of your favorite integrations like Jira, Figma, Asana, and more.

Engineering

Connect all of your developer apps and tools to Flock and manage your entire coding universe in one space.

Security & Support

Scale up your nest

with the industry’s best

Powerful admin tools and scalable provisioning give growing businesses full command of Flock with end-to-end protection and top-to-bottom control.

Personalized Onboarding

Get Flocking in just 10 days with our specialized training.  

Data Security & Privacy

Flock safeguards your private data across all your devices. 

Dedicated 24/7 Support

We’ve got your back to keep your business on track.

Ditch the herd,

join the Flock

Start your 30-day free trial today.

Get Flocking

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