Email Marketing
Copywriting
Content Marketing
Pavlok
Copywriter & Content Marketer
Summary
My Role
Oversaw email and content marketing strategy that contributed to $1.5M in revenue in 2022.
Projects
Indiegogo Launch
Email sequence raised $155k
on Indiegogo in first 6 weeks.
KPIs
- 46% open rate
- 8.9% CTR
- 1.4k conversions
eComm Newsletters
Wrote 3x weekly newsletters to
110k+ segmented subscribers.
KPIs
- +98% open rate
- +20% CTR
- +10% order rate
Email Flows
Increased conversions via
optimized nurture flows.
KPIs
- 40.2% open rate
- +50% CTR
- +18% order rate
Lead Gen
Increased leads with
targeted digital assets.
KPIs
- +33% new leads
- +47% flow recipients
- 3:1 ROAS
Fresh Amazon+ Content
Beast mode, activated.
Wake up your willpower and break on through to the ultimate you.
