Owned email marketing channel and GTM collateral that contributed to record revenue in 2022.
Pavlok
Email Marketing
Copywriting
Content Marketing
Pavlok is an e-commerce startup selling wearable tech
that helps improve sleep and bad habits.
Projects
Product Launch
Crafted email sequence that
raised $155k on Indiegogo.
KPIs
- 46% open rate
- 8.9% CTR
- 1.4k conversions
Newsletters
Wrote newsletters 3x/week
including BFCM sequence.
KPIs
- +98% open rate
- +20% CTR
- +10% order rate
Email Flows
Increased conversions via
optimized nurture flows.
KPIs
- 40.2% open rate
- +50% CTR
- +18% order rate
Amazon+ Content
Superpowers, activated.
Wake up your willpower and break on through to the ultimate you.
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